Exploring the world through games.


Press Start Hong Kong is a first-of-its-kind games consultancy with a mission to explore the world through games and to unlock the full potential of games as a platform for learning, innovation and inspiration.


We build bridges between people and within organizations by adding a layer that is engaging, interactive and stimulating. We explore personalities and interactions by interpreting them through games and driving thought-provoking conversations. And we unlock the potential of games by looking at them not merely as fun activities, but as platforms for new ideas and learning.

Our clients range from multinational corporations to newly formed startups, from educational institutions to large-scale events and conferences. We have worked with renowned multinationals corporations, startups, schools, professional communities and educational institutions, on engagements ranging from custom game and game-based program design to training and educational experiences.

With professional experience in experience design, consulting, training, cross-cultural learning and education, our team combines a love for games, passion and experience in youth and curriculum development, and is uniquely positioned to approach learning through play with a fresh interpretation, drawing connections between academic development, real-world application and design thinking.





Behind the scenes...

We're a small team trying to take on the world. We come from different professional backgrounds, but a common love for games, storytelling and education unites us.

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VINCE SIU, co-founder & managing partner


Vince is Managing Partner at Press Start Hong Kong, responsible for business and partnership development, PR and marketing, and program facilitation. He has a professional background in financial services and consulting, as well as experience in design thinking, business strategy innovation and educational curriculum development.

In his spare time, Vince manages Partnerships for TEDxWanChai, performs around Hong Kong with his fusion pop band, and is a proud member of the World Economic Forum Global Shapers initiative. 

Favorite games: Above and Below, Brew Crafters.

Wes Mui, co-founder & chief games officer


Wes is Press Start Hong Kong’s Chief Games Officer, responsible for custom-designing games and game experiences, planning and running large scale games-centric workshops and events. He has a professional background in financial services and extensive experience in corporate training and education. 

In his spare time, Wes enjoys scuba diving and golf, and is active in community service projects around town.

Favorite games: Hanabi, Catan.


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Clarence Tam, creative consultant


Clarence is Creative Consultant at Press Start Hong Kong, responsible for visual and creative direction, game design and workshop facilitation. He has a professional background in service design, design thinking and consulting, and is experienced in visual design, creative direction, branding and marketing, and game and game experience design.

In his spare time, Clarence is a film and drama buff, designs and hosts immersive game experiences, and is an active part of the design thinking community in Hong Kong.

Favorite games: Avalon: The Resistance, Battle Line.

From roommates to co-founders.


There was a time, more than 10 years ago, when Wes and Vince shared a small dorm room in a boarding high school in the U.S., looking at the same computer and yelling guesses to the Family Feud online game. Then a friend taught us Go-Stop, the Korean card game, and it went on to consume our entire senior year of high school. We've never looked back.

Though we went on to college and then to corporate careers in different cities, we'd always be playing games when we got together. We started talking about new games we'd learned, new places we'd visited, new business ideas we'd come across. Then Wes moved back to Hong Kong, and we thought, "why not do something related to games?"

We started with a small collection of board games and wanted to find people to play with us. This led to our first Board Game Social, hosted at Vince's apartment, and before we knew it we were trying to cram 50 people into a small Hong Kong flat, and our friends started asking if we could plan games days and events for their colleagues and friends.

Once it got beyond the initial fun and games, we realized that there was so much more we wanted to do. With our experience in the corporate world, education and community service, we started dreaming about the role that games could play as a platform and gateway for new relationships, new learning and new ideas.

To us, #pressstarttobegin is not just the ubiquitous phrase that shares a rich history with games; we're only just beginning to explore this whole new world through, with and beyond games.


Press Start Vince and Wes